Learn why ethics awareness is important to you and to UCSD.
Acting ethically is the right thing to do, but it’s not always easy. Often, conforming to a high standard of conduct is not about clear-cut right and wrong decisions, but choosing the “lesser of two evils.” Some decisions require that you prioritize and choose between competing ethical values and principles.
Ethical decision-making is based on core character values like trustworthiness, respect, responsibility, fairness, caring, and good citizenship. Ethical decisions generate ethical behaviors and provide a foundation for good business practices